Yili Gemice Grape Ice Cream Tub Packaging

The packaging features a cylindrical tub with a pale lavender plastic lid set against a pure white background. Printed on the lid are purple grape images alongside the blue GEMICE logo and Chinese characters indicating the grape flavor.

Gemice represents Yili’s premium ice cream line, showcasing the dairy giant’s focus on high-quality frozen desserts. The grape flavor variant is a popular choice within the competitive Chinese ice cream market, appealing to consumers who enjoy fruit-based treats.

Packaging designers can study this example to understand effective color coding for fruit flavors in frozen desserts. The use of pale lavender and purple hues clearly communicates the grape taste profile while maintaining an elegant, premium appearance suitable for a luxury product line.